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Spotlights on China : Is China feeling hungover? What impact on consumption? - 26 October 2023 - OpinionWay Passer au contenu
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Spotlights on China : Is China feeling hungover? What impact on consumption?

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Introduction

Welcome to Spotlight(s), the OpinionWay experts’ podcast to make the world intelligible, act today and imagine tomorrow.

Let’s talk in this first episode about post-covid China with our international expert, Olivier Guillon, Deputy Managing Director of OpinionWay.

Olivier has lived 6 years in China and has interviewed consumers in this country for over 15 years. He is just back from a one-month business trip there, and wanted to share his analysis of the new mindset of consumers in a context of successful crisis. For him, one word sums it all: “hangover” due to a mix of exhaustion and lack of perspectives.  

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