Sales Ceremony Design

How to Improve and Ensure Consistency in Customer Experience in Your Stores? And How to Align Your Sales Team’s Objectives, Customer Orientation, and Brand Strategy?

Effectively co-constructing the sales ceremony with your teams is essential to guarantee engagement, expertise, and strong involvement in the process. Our innovative methodology is collaborative, bringing together customers, decision-makers, and employees around a common goal.

With 20 years of retail expertise working with leading brands, we offer you inspiration from best practices while considering the specificities of your sector and company.

• We begin with interviews of all your stakeholders to clarify your values, strategy, and expectations regarding your customer experience.
• We take into account your studies on your customers: perceptions, personas, behaviors.
• We integrate the reality of your stores and the daily lives of your salespeople to anticipate realistic implementation.
• Finally, we ensure the adoption and measurability of the sales ceremony by establishing clear, concrete, identifiable, and measurable steps: commercial KPIs, salespeople behaviors, sales transformations.

To learn more, contact our experts!