Ever more connected
Intelligent objects improving health, safety and everyday life
Intelligent objects improving health, safety and everyday life
Applications ranging from photo editing to assistive tools for people with disabilities
The rapid evolution of standards (5G, 6G) in the face of growing user expectations
Reducing the environmental impact of digital technology
Deputy Managing Director – Director of the Services Department
Co-Director of the LIFE Department
The research on engagement is one of the pillars of branding effectiveness for TF1 Advertising’s research department. For the 6th edition of this study, marking its 10th anniversary, we received tremendous support from OpinionWay, which stood out for its expertise and professionalism. The team was proactive, they perfectly understood our needs and delivered high-quality work, meeting all our expectations.
Together, we were able to produce a study that continues to provide valuable insights to our department and to the market! Many thanks to the OpinionWay team for this fruitful collaboration.
Our solution for capturing and analysing your web presence to guide your strategies! By analysing 3 sources of data (Google queries, consumer publications and web conversations), you can obtain a clear picture of the online discussions and searches carried out by your target audiences, on your products, your brand or any other subject of interest… […]
Discover Off-site, our qualitative immersion solution to fuel your strategic thinking in close proximity to your consumers. Off-site offers you a unique opportunity to reconnect with your customers’ realities by going directly to meet them. Why choose Off-site? With Off-site, you are opting for a human and immersive approach that will enable you to better […]
OpinionWay is launching the Banking Observatory for 12-24 year olds, a unique and comprehensive tool that combines a qualitative and quantitative approach, conducted among 2,800 young people and, in parallel, 1,200 parents of young people aged 12 to 17. The Observatory aims to understand the mechanisms behind banking decisions (among young people and parents), measure […]