Products & Services
Evaluating and optimizing a simple idea, a concept, a single element in the mix, the finalization of the mix, the final product immediately before or after it has been launched, during its lifecycle ….

There is a vast pool of available standardized study offers, each promising comparative and reliable databases.  Our logic is different: we design a methodology specifically adapted to each client’s needs and implement dedicated references for that specific client.

We capitalize on our expertise right from the start (through internal creative workshops, creative groups or expert consumer validation groups, etc.) and support you throughout the entire life cycle of your products: pre-launch tests and assessments, post-launch studies of initial buyers, product re-launching, etc.

Our main references are : AGF, Bonduelle, BNPPARIBAS, Caisse d'Epargne, Eurodough, Essilor, La Française des Jeux, MSN, Ubisoft