Commitment: better monitoring for better recommendations
Our desire to extend, to share and to improve our knowledge of the market and the quality of our research is what drives our sense of commitment.

We put this commitment in action in several ways :

We are proud to be AFNOR certified since June 2006. This certification is the result of the quality assurance system our company developed over several years.

Furthermore, we have instigated a Research on Research program: over a dozen projects have been carried out, such as the comparison of online and offline data collection methods (for both quantitative and qualitative studies).

We are an active member of our representative trade organization “Le Syntec Etude”

We are also members of major trade organizations both in Market Research and in other important sectors: Esomar, Adetem, IAB…